Digital Marketing Corporate Training

Are you looking to upskill yourself or your team members?

 

Our Digital Marketing Corporate Training has been developed to upskill your current team and give them a head start into the Digital Marketing world.

 

We will provide them the right techniques and knowledge so they can take the lead on all your digital marketing needs. This way you can take full control of your digital marketing efforts, and not having to rely on the ongoing costs of Marketing Agencies.

 

Our training courses are 100% in-house, focused and designed to your business reality. We book a day to do the training with you or your team member at your office. We believe this is the best way for a full immersive experience, where everything we will talk about will be aligned to your business goals and objectives.

 

During our training, we will upskill the person to achieve ultimate results in digital marketing strategies and operations in a daily basis.

 

We are specialists in 1-on-1 Digital Marketing Corporate Training and Coaching.

 

Full support, 100% focused and designed to your business needs.

Our full training is split into four levels

From STARTER, aimed to anyone who has little to no experience on digital marketing to ADVANCED where the attendee will be 100% ready to perform all digital marketing activities for your company.

 

 

Click on the buttons below or scroll down the page to learn more about each training.

Starter Training
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Target:

Inexperienced Digital marketing Professionals, entry level admin staff, or any professional who will now be responsible for digital marketing in your company.

Anyone who has never worked with digital marketing before and has little to no knowledge on how it works.

Objective:

This training will provide a deep overview of what are the key responsibilities of being in such position, what are the main objectives and what value they are expected to bring for the company.

The starter training is a mix between the Foundation Training and some minor technical aspects. A good introduction for those who don’t have any knowledge but are willing to start on the Digital Marketing field.

Prerequisites:

None.

Duration:

One full day or two half-days

(The training may take longer, depending on the attendee’s capabilities)

Topics Covered

Web & Google Analytics

Google Ads

Facebook/Instagram ads

Beginner Training

Target:

Professional marketeers who have had little to no experience with digital marketing, or the professional who will be responsible for the company’s digital marketing strategies and needs a kick start training.

Objective:

This is a technical training, focused on how to operate the various digital marketing tools they will be using on a daily basis.

On this training we will focus on the technicalities of how everything works in terms of websites, tracking visitors, how to setup basic Google Ads and Facebook Ads accounts, and other tools.

At the end of this course, the attendee will be capable of doing various tasks and even start running simple ads. From there, they can either start studying on their own to improve their techniques, or undertake the intermediate training, speeding up the learning process and improving their results at a faster pace.

Prerequisites:

Basic computing skills are essential. The attendee needs to understand the basic concepts of websites, how they work and know how to perform simple tasks online. Basic knowledge of HTML helps the learning curve, but not mandatory.

Duration:

One full day or two half-days

(The training may take longer, depending on the student’s capabilities)

Topics Covered

Web & Google Analytics

Google Ads

Facebook/Instagram ads

Intermediate Training

Target:

Professionals who have little experience with digital marketing, understand the main concepts and strategies around the subject and already know how to setup basic digital ads.

Objective:

The intermediate training is a technical training, focused in upskilling the user knowledge and optimising their strategies to achieve better results in digital campaigns as a whole. In this course we will have an in-depth look into digital marketing tools and strategies.

At the end of this training the attendee will be capable of performing most tasks related to digital marketing, including generating reports and analysing results, understanding how to identify gaps, how to improve their current ads, and tailor effective digital marketing campaigns on their own.

Prerequisites:

Good understanding of how digital ads work and basic knowledge of website analysis is essential.

Duration:

Three half-days or one full day + half day (The training may take longer, depending on the student’s capabilities)

Topics Covered

Web & Google Analytics

Google Ads

Facebook/Instagram ads

Advanced Training

Target:

Intermediate digital marketing professionals. Who are already on the tools and experienced with most digital marketing tools/strategies and have been running ads for a while but feel they could be achieving better results but don’t know exactly how.

Objective:

At this training, the professional should be confident in running ads. Our aim with this course is to show some advanced techniques that can maximise their results and open their eyes for alternatives techniques that are often overlooked. We will also look deeper on their website and analyse possible User Experience issues they may be facing. This course includes both technical training and a consultation about any specific issues they might be having, in an attempt to improve results in general.

Prerequisites:

The attendee must be well capable of running digital advertising, understand all the most common tools and a good understanding of how the whole thing works. At least basic HTML knowledge is essential, as we’ll be looking into website optimisation along with digital advertising.

Duration:

One full day or two half-days

(The training may take longer, depending on the student’s capabilities)

Topics Covered

Web & Google Analytics

Google Ads

Facebook/Instagram ads

Frequently Asked Questions

Yes! We believe in-house training is the best way to have an immersive learning experience. This enables us to have the training 100% tailored to achieve your company goals.

We prefer not to. Although we can provide online training, and have done in the past, we believe in-person trainings are more effective for many reasons. Plus, this allows us have a deeper connection to your business and a better understanding of how everything works.

Yes. 1-on-1 training is our standard, but we know some businesses require more than one team member to be upskilled at the same time. Prices and duration of the courses may vary according to the number attendees to ensure they can all absorb the training content.

As long as the prerequisites are met, you can. We recommend you have a look at all training levels before choosing. If you are not sure about your level, you can always ask us sending an email to info@f2fdigital.co.nz

No. That’s not our intention. We have structured our training to be hands-on, fully focused to your company needs. That means at the end, you will NOT become a certificated professional, but we guarantee you will be able to do your job properly, generating great results to the company you work with.

 

Courses that offer a certificate are usually very general, with not many insights that are really targeted to your company’s needs.

 

Besides, we guarantee you will learn all the necessary skills to apply for a Google of Facebook Certification if you want to.

Not at this stage. Since the training will be tailored to your company needs, we can’t provide extra materials.

The internet is full of materials, including from official platforms, such as google ads. During the training we will refer to those and you will learn how to make the best use of them.

We also provide full support to all our students, and we are happy to answer questions after the training is done.

If you need further training, congratulations, you are amongst the top players in digital marketing! 

We do not recommend further paid training for anyone on this level (with us or with an external provider). They are very unlikely to give you any extra insight.

If you achieved an advanced level, you must be capable of designing your own strategies, evaluate what works, what doesn’t and know how to overcome day-to-day issues.

If you are still facing specific challenges and/or need more guidance, you can always contact us for our consulting programmes.

No. Although we have had a few selected customers to work as an agency in the past, and are 100% capable of offering this service, we rather not to.

Our training has no strings attached. This enables us to have an unbiased view of how you should be managing your digital advertising.

Of course! Before the training  we usually book a meeting to understand more about your business operations’, objectives, what you want to achieve, how you are currently achieving your goals and what problems you are having.

On our foundations curse we will also have an open conversation to whether digital marketing is something that can help your business and if it’s worth pursuing that path.